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Better business / Michael R. Solomon, Mary Anne Poatsy, Kendall Martin.

By: Contributor(s): Material type: TextPublisher: Boston : Pearson, c2014Edition: Third editionDescription: 628 pages : color illustration ; 28 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781292023786
  • 1292023783
Subject(s): DDC classification:
  • 658 23 S.M.B
Contents:
Business basics -- Economics and banking -- Ethics in business -- Business in a global economy -- Business law -- Small businesses and the entrepreneur -- Forms of business ownership -- Constructing an effective business plan -- Business management and organization -- Motivation, leadership, and teamwork -- Human resource management -- Online business and technology -- Production and operations management -- Business communications -- Marketing and consumer behavior -- Product development and pricing strategies -- Promotion and distribution -- Finding a job -- Financing and tracking business operations -- Investment opportunities in the securities market -- Personal finance.
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Holdings
Item type Current library Collection Call number Status
Books Main library Economics & Business Administration 658 S.M.B (Browse shelf(Opens below)) Available

Includes bibliographical references (p. 553-564) and index.

Business basics -- Economics and banking -- Ethics in business -- Business in a global economy -- Business law -- Small businesses and the entrepreneur -- Forms of business ownership -- Constructing an effective business plan -- Business management and organization -- Motivation, leadership, and teamwork -- Human resource management -- Online business and technology -- Production and operations management -- Business communications -- Marketing and consumer behavior -- Product development and pricing strategies -- Promotion and distribution -- Finding a job -- Financing and tracking business operations -- Investment opportunities in the securities market -- Personal finance.

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